Question 1

What is copywriting and how is it different from content writing?

Accepted Answer

Content is written to earn attention: articles, posts, videos. Copy is written to make someone act: buy, book, call or reply. Content brings the person to the door and copy asks them in.

Question 2

Can I write my own website copy?

Accepted Answer

You can, and you know your business better than any writer. The trap is being too close to it: you write features because you are proud of them and write to impress because it is your name on the page. Write the way you talk, read it aloud, and cut anything you would not say to a customer's face.

Question 3

Do you write copy in French as well as English?

Accepted Answer

Yes, written rather than translated. Persuasion does not survive translation, so French copy is written for a French-speaking reader from a blank page rather than translated from the English draft.

Question 4

What does copywriting cost in Cameroon?

Accepted Answer

It is quoted per project after the discovery call, because a product description and a full sales page are not the same job. Copy is usually the cheapest line on a marketing invoice and the one that decides whether the rest worked.

Question 5

Will a WhatsApp AI assistant sound like a robot?

Accepted Answer

That depends on what it is trained on and how it is written. It is fed your prices, services and real answers, replies are written in your voice before launch, and it says plainly when it is handing over to a person.

Question 6

Is a WhatsApp chatbot allowed by WhatsApp?

Accepted Answer

Yes, on the official WhatsApp Business platform, which is designed for it. There are rules about what can be sent and when, particularly for business-initiated messages, and the setup stays inside them.

Question 7

Can you rewrite my existing website copy?

Accepted Answer

Often that is all that is needed. Many sites are technically fine and simply say nothing persuasive. Pages are rewritten around six positioning answers while keeping existing URLs and rankings.

Question 8

How do I know whether the copy worked?

Accepted Answer

By counting the same things before and after: enquiries, WhatsApp conversations, quote requests and orders. Not by whether the wording is liked.

Copywriting Services in Cameroon

Six questions

Emotion and logic

What we write

The assistant

Content and copy

How we work

Questions